PASADENA, Calif. (Feb. 27, 2020) – The second annual #ThisGen youth empowerment forum, presented by East West Bank, is returning to Pasadena. Geared toward high school and college-aged students, #ThisGen2020 is an impactful day filled with inspirational conversation with star athletes, industry innovators, talented artists, writers and more. This Tournament of Roses® event will feature opportunities to mix and mingle with speakers and community leaders. #ThisGen aims to not only inspire the next generation of leaders but provide a great opportunity for networking.

The half-day program will feature three speaker panels; Hustle & Motivate: Career Panel, Victory Lap: Sports Panel, and The Blueprint: STEAM/STEM Panel. Attendees will leave feeling empowered to be courageous, confident and intentional with the choices that impact their future. Featured speakers currently scheduled to attend include:

  • Ramses Barden – Former Pro-Football Champion and Current Head Coach at Flintridge Prep
  • Tom Casiello – Writer for Apex Legends, Respawn Entertainment/TV Writer)
  • Anedra Edwards – Visual Effects Editor, Warner Bros.
  • Laurie Hernandez – 2016 Olympic Gold Medalist, Gymnastics
  • Dr. Cindy Hunt – Assistant VP for Development at Giant Magellan Telescope
  • Brinda Penmetsa – Technology Consultant, Social Impact Advocate
  • Jess Rosales – #ThisGen Host and Moderator Sports Reporter and Entertainment Host
  • Jose Zelaya – Character Designer, Walt Disney Studios

For complete speaker bios, please visit

Admission is complimentary for high school and college-aged students and will run from 9:30 a.m. to 2:30 p.m. at Beckman Auditorium at Caltech (California Technical Institute) and includes breakfast and lunch. Registration for #ThisGen2020 is now open and available online at

#ThisGen2020 is hosted by the Pasadena Tournament of Roses, a volunteer-driven non-profit organization that hosts the annual Rose Parade presented by Honda and Rose Bowl Game. For more information about #ThisGen2020, contact