Ron Chase began his Tournament of Roses journey in 1996, starting on the Street Committees. These committees offered Ron opportunities ranging from posting “No Parking” signs to orchestrating the parade lineup and even assisting George Lucas. Ron refers to himself as a student of the Parade, trying to learn as much as he can as often as he can. Ron relishes every learning opportunity and the diverse experiences that come with being part of this iconic tradition.
While the Transportation Committee may not always be in the spotlight, the group’s work is both fascinating and intricate. Tasked with serving in a support role to other Committees by arranging rental vehicles and, most importantly, managing a fleet of 130 vehicles loaned to the Tournament of Roses during Parade season by presenting sponsor, Honda. From providing white-glove shuttle services for Rose Bowl VIPs in Honda Odysseys to transporting the Association President, Grand Marshal and Mayor on Parade day, the committee ensures seamless logistics. Their work extends beyond the Parade, accompanying these VIPs during the event and shuttling them to the Rose Bowl Game, making a complex yet important contribution to The Granddaddy Of Them All.
Reflecting on his many years of service, Ron shared two favorite memories from his first year on the Formation Area committee. Alone on a quiet street corner overnight, he was surprised when Association President Dick Ratliff personally stopped by to shake his hand and thank him. Later that night, two strangers, intrigued by his commitment, returned with coffee and a donut, fulfilling a promise they had made to bring him breakfast. These simple yet profound gestures of kindness remind Ron why he continues to serve — to contribute to something greater than himself while inspiring moments of joy and connection beyond the Rose Parade itself.
Ron’s connection to the Tournament of Roses runs deep. Growing up in Glendale, he admired the “white suiters” who brought the Parade’s magic to life. Though his initial application for membership was declined, he persisted. Subsequently, the application requirements were changed and he was accepted in 1996 about nine years after his first attempt. Driven by a desire to understand the Parade’s inner workings and to bring joy to countless others, Ron embodies what it means to be a true ambassador for the community.
Looking ahead to the rest of the Parade season, Ron is most excited about working alongside the many dedicated individuals who collectively bring the event to life. Since retiring in 2020, volunteering has filled the gap left by his professional career, offering him the camaraderie and satisfaction of working toward a shared goal. He acknowledges the annual challenge of balancing innovation with maintaining the traditions that work well, following sage advice from past Tournament President Lance Tibbet to celebrate successes while improving for the future. For Ron, no moment tops the day his wife gave birth to their son. However, every Parade season brings countless opportunities for new “Best Day Ever” experiences — moments that make his journey with the Tournament of Roses all the more meaningful. Ron Chase’s dedication, humility and enthusiasm for the Tournament of Roses continue to inspire, reminding us that the magic of the Parade is driven by individuals like him who embody the true celebration of the season.
