PASADENA, Calif. (March 19, 2019) – The Pasadena Tournament of Roses® announced today the launch of #ThisGen2019: A Youth Empowerment Forum presented by East West Bank which will take place on May 11 at the Pasadena Convention Center. The inaugural event is designed to bring together high school and college-aged students to learn and discuss topics related to career, networking and personal development. #ThisGen2019 will feature leaders from the business, entertainment and sports industry, all with various career backgrounds and achievements.

Registration for the half-day event is now open and available online at  Early registration for #ThisGen2019 is available through April 15 and will cost $10. After April 15, participants can register for $15.

#ThisGen2019 will run from 8:30 a.m. to 1:30 p.m., and will include two panels, a breakout session with lunch, and a keynote speaker. Attendees will leave feeling empowered to be courageous, confident and intentional with the choices that impact their future. Talent currently scheduled to attend includes the following:

Jess Rosales, Host and Moderator
Sports Reporter and Entertainment Host
Vivian Chan, Panelist
Culinary Producer & Host, Food Network
Daraiha Greene, Keynote
Global Head of Strategic Partnerships, Google
Mirai Nagasu, Panelist
2018 Olympic Bronze medalist, figure skating
Katelyn Ohashi, Panelist
UCLA Gymnast
Quinton Peron, Panelist
NFL Cheerleader, Los Angeles Rams
Dave Piendak, Panelist
Comedy Segment Producer, The Late Late Show with James Corden
Sarah Toutant, Panelist
Doctoral Student, USC
Ruben Dario Villa, Panelist
Designer at Google & Founder of Fúchila Fresheners

For complete panelist bios, please visit

This inaugural youth empowerment forum is designed to engage youth in the Southern California community and empower them as they plan for their future. The interactive event will feature a diverse group of speakers, giving attendees the opportunity to learn about breaking barriers, overcoming obstacles, and following their passions and dreams. It’s an event you won’t want to miss!

#ThisGen2019 is hosted by the Pasadena Tournament of Roses, a volunteer-driven non-profit organization that hosts the annual Rose Parade and Rose Bowl Game. For more information about #ThisGen2019, contact