Elks USA, Kiwanis International, OneLegacy Donate Life and Shriners Children’s
PASADENA, Calif. (September 10, 2026) – The countdown to New Year’s Day is officially underway, and the Pasadena Tournament of Roses® is giving fans an early look at some of the spectacular floral creations set to roll down Colorado Boulevard in the 138th Rose Parade® presented by Honda.
With the 2027 theme, “Welcome,” inviting everyone to celebrate the people, places and experiences that bring us together, this year’s floats will transform that spirit into larger-than-life works of art. From imaginative designs to intricate floral details, each float will offer its own unique interpretation of what it means to welcome others.
This first Sneak Peek offers an early glimpse at several of the creative visions taking shape for the 2027 Parade including Elks USA, Kiwanis International, OneLegacy Donate Life and Shriners Children’s.
These float renderings offer a first look at the spectacular stories that will eventually come to life in flowers and other natural materials.
Elks USA | Float builder: Phoenix Decorating Company
Kiwanis International | Float builder: Phoenix Decorating Company
OneLegacy Donate Life | Float builder: Artistic Entertainment Services
Shriners Children’s | Float builder: Phoenix Decorating Company
Since the first Rose Parade in 1890, floats have transformed Pasadena’s streets into a moving showcase of creativity, craftsmanship and imagination. Each float is a one-of-a-kind collaboration, combining artistry, engineering and thousands of natural materials to create the unforgettable sights that have become synonymous with America’s New Year Celebration®.
As the 2027 Rose Parade draws closer, more float designs will be revealed, more flowers will find their way onto the floats and these early renderings will become the breathtaking floral masterpieces fans have been waiting to see.
Join us on Friday, January 1, 2027, to experience the awe and wonder of the floats, bands and equestrian units of the 138th Rose Parade presented by Honda.
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For more information, please contact: Candy Carlson – CCarlson@tournamentofroses.com, 310-749-2820.
About the Pasadena Tournament of Roses® and Rose Parade® presented by Honda
The Pasadena Tournament of Roses® is a volunteer organization that hosts America’s New Year Celebration® with the Rose Parade® presented by Honda, the Rose Bowl Game® presented by Prudential and a variety of accompanying events. The Association’s 935 Members supply more than 80,000 volunteer hours, which will drive the success of the 138th Rose Parade, themed “Welcome,” on Friday, January 1, 2027, followed by the College Football Quarterfinal at the 113th Rose Bowl Game presented by Prudential. Visit www.tournamentofroses.com, follow us on Instagram, TikTok, YouTube and X, and like us on Facebook.
