The 110th Rose Bowl Game presented by Prudential will be held on January 1, 2024. The game will feature a traditional matchup of teams from the Big Ten and Pac-12. Come early and enjoy pre-game activities including tailgates, Rose Queen and Royal Court appearances, and more.
The Big Ten will occupy the west sideline (press box side) and have their colors painted in the north end zone, while the Pac-12 will occupy the east sideline and have their colors painted in the south end zone.
TICKETMASTER PUBLIC SALE
Please check back for more information regarding the public ticket sale.
PASADENA RESIDENTS’ SALE
Please check back for more information regarding the Pasadena residents’ sale.
OFFICIAL TICKET & HOSPITALITY PACKAGES
Official gameday ticket, hospitality & travel packages are now available through On Location, the Official Hospitality & Corporate Travel Partner of the Rose Bowl Game. Whether you are looking for tickets and hospitality, or a travel package including premium accommodations and event transportation, On Location takes care of all the details so you can enjoy every memorable moment on gameday. To shop for your official access, visit OnLocationExp.com/RoseBowl.
OFFICIAL TICKET EXCHANGE
Buy or sell your official Rose Bowl Game presented by Prudential tickets on the Official Ticket Exchange, powered by On Location. The Official Rose Bowl Game Ticket Exchange is the only 100% guaranteed, approved secondary ticket marketplace.
SCHEDULE OF EVENTS
4:00 AM: Rose Bowl Stadium Parking Lots Open
11:30 AM: Rose Bowl Stadium Gates Open
1:00 PM: Rose Bowl Game Pre-Game Activities
SAFETY TIPS & GUIDELINES
Safety tips and guidelines are also provided by the City of Pasadena. Modified street closures will affect Colorado Boulevard starting at 10:00 PM on December 31 through 2:00 PM on January 2.
LOCATION & PARKING
The Rose Bowl Stadium is located at 1001 Rose Bowl Dr. in Pasadena, California.
Driving to the Rose Bowl Stadium can be very difficult due to general Los Angeles traffic and heavy Rose Parade and game day traffic flowing in and out of Pasadena. Please follow the driving directions in the Game Day Guide. Do not rely on GPS directions as they do not take into consideration traffic patterns or the location of the general parking lots. Please consider carpooling, using public transportation or the free shuttle service. Heightened security may also slow your entrance into the stadium.
Rose Bowl Stadium Parking: General parking at the Rose Bowl Stadium is available in Lot H, 1-4, 6, and 8-10.
Parking lots open at 4:00 a.m. Other than designated overnight motorhome parking, there is no overnight parking at the Rose Bowl Stadium. In-and-out privileges are prohibited in all parking areas. Once you exit the parking lot, you will be required to pay the full parking fee upon re-entry. More information on bus parking, RV parking, and limo services can be found in the Game Day Guide.
Parking at Rose Bowl Stadium can be paid for via cash, ALL credit and debit cards, and Apple Pay. Passes can also be purchased online in advance at parkjockey.com/rose-bowl.
ADVISORY: Between 10:00 AM and 11:30 AM, there will be heavy traffic exiting Pasadena from Parsons Parking Lot and the adjacent Old Pasadena parking lots due to the Rose Parade. It is advisable to arrive in Pasadena before 10:00 AM or after 11:30 AM to avoid congestion.
Metro Gold Line Light Rail Service: The Los Angeles County Metropolitan Transportation Authority (MTA) operates a light rail service to Pasadena via the Metro Gold Line. If you would like to take the Metro Gold Line to the game, exit the train at Memorial Park Station in Pasadena. Follow the signs for two blocks to the Rose Bowl Game presented by Northwestern Mutual pick-up location at Parsons Parking Lot. This shuttle will take you directly to the Rose Bowl Stadium. After the game, simply reverse your route. For help planning your MTA trip, call (323) 466-3876 or visit metro.net.
Drop-off/Taxi Zone/Rideshare Services: The designated drop-off, pick-up, and taxi zone are on Holly Street between Fair Oaks Avenue and Arroyo Parkway. Passengers may take the free Rose Bowl Game presented by Northwestern Mutual Shuttle to the stadium. There are no provisions for drop-offs and pick-ups at the stadium. All taxis or passenger cars entering the Rose Bowl Stadium area will be required to pay the appropriate parking fee.